Seventh Generation EasyDose Laundry Detergent Fresh Lavender

Life is intricate, but doing laundry need not be. With Seventh Generation's innovative EasyDose Ultra Concentrated Liquid Laundry Detergent, you can effortlessly dispense the perfect amount every time. Just flip the bottle, give it a firm squeeze, and you're done - one squeeze is all it takes!

Our compact 23oz bottle offers the same 66-load convenience as our larger counterpart, but with 60% less plastic, 50% less water, and 75% less weight. This eco-conscious design not only reduces your environmental footprint but also makes it a breeze to store and handle.

Infused with a refreshing lavender scent derived from 100% essential oils and botanical ingredients, our advanced-enzyme formula tackles even the toughest stains with ease. This concentrated laundry detergent is free from dyes, synthetic fragrances, and artificial brighteners, ensuring a gentle yet effective clean for your family's clothes.

At Seventh Generation, we're committed to doing business in a way that prioritizes the health and wellbeing of our planet. As a Certified B Corporation, we hold ourselves accountable to higher standards of social and environmental performance, transparency, and accountability.

By choosing our EasyDose Ultra Concentrated Liquid Laundry Detergent, you're joining us in our mission to create a more sustainable future. Pair it with our Seventh Generation Dryer Sheets or Liquid Fabric Softener, both available in the same soothing lavender scent, for a complete laundry experience that's easy, effective, and mindful.

We believe that every business has a responsibility to be a force for good, and we're leading the way by continuously evaluating our products to reduce their environmental impact, improve performance and safety, and build a more sustainable supply chain. It's our duty to set a course for a more conscious way of doing business, where companies work in partnership with stakeholders to create a brighter tomorrow for the entire planet.

Seventh Generation's EasyDose Auto-Dosing Technology ensures that you use the right amount of detergent every time, eliminating waste and maximizing efficiency. Simply flip the bottle, give it a firm squeeze, and you're done - one squeeze is all you need for a thorough, eco-friendly clean.

Experience the convenience and peace of mind that comes with our ultra-concentrated, ultra-easy liquid laundry detergent. Discover the difference that Seventh Generation's commitment to sustainability and innovation can make in your home and in the world around us.

product information: